Crazy Cheesy Crust

Do you think you’ve had enough of cheese? Well this might change your mind.

Pizza Hut introduces a new product called “Crazy Cheesy Crust” pizza which resembles a lot of the “Crown Crust” that was launched in the Middle East. The feature in this product is its stuffed crust pockets filled with nothing else but cheese! And if you are not yet satisfied with this cheesy goodness, you can also add more cheese for just $2.

Priced at $12.99, this hot pie may or may not have future toping partners as Executive Chief of Pizza Hut, Wiley Bates III indicates that things are still under evaluation.

 “What is [Crazy Cheesy Crust] 2.0 for us? That is to be determined,” he says. One possibility he’s considered: bacon.”

The pie was also set to be a limited time offer but doors are not closed on whether it be a permanent menu item, after all the stuffed crust pizza was once a limited time offer but came to be permanent as it gave Pizza Hut $300 million boost of sales at the end of the year!

So what makes it different with the stuffed crust pizza?

For one, the cheese to crust ratio is higher since the cheese is in pockets, not wraped. Secondly, the crust isn’t just filled with one kind of cheese. It is filled with a blend of it, naming provolone, asiago, mozzarella, fontina, and white cheddar.

Of course, each crust is made to order as the chefs and cooks of the pizza chains are trained for this new product. So are you going to try it out?

Posted by Diane Araga, on April 3, 2013 at 6:00 PM