Domino’s Pizza Goes Beyond Marketing

Top magazines and CEO’s found themselves astonished with creative Domino’s employees and their ideas to keep things interesting for customers. Featured and well known in consumers, the new Domino’s snack was revealed to be an idea from an employee.



As Domino’s Pizza CEO Patrick Doyle would say, “A great idea can come from anywhere.”





It is not questionable that these great ideas have come from the ground level employees as they have been interacting with the customers every day, hence have learned what’s in demand and how to keep them happy. The recent innovative product by the way was the garlic pizza bites – simple but something people appreciate. But that's not the only innovative idea ground level employees make, there's a ton and it is certain that it has made an impact to customers. 

Posted by Diane Araga, on August 17, 2012 at 9:00 AM