Pizza restaurants have always targeted getting as much marketing and media mileage to get famous to the consumers but there is no other pizza joint that gets that much attention than Hell Pizza.
For years, Hell Pizza had been both famous and infamous to the public, making their establishment quite known for doing questionable publicity stunts and promotions and for 16 years, they have survived good and bad allegations about their establishment.
Consumers had found themselves shocked and offended with some of their stunts, such as promoting Lust, their new pizza flavor, through condoms and bidding off a man’s soul, which they bought for $5001. But this time, the tables were turned around, giving co-owner Callum Davies a little shock with the new accusation toward his establishment.
On Sunday, TVNZ revealed some bullying between franchisee and franchisors, where owners refused to comment on: "We do have a policy where we don't talk about stores in the media," Davies said.
But due to the story’s controversies began to grow and Hell Pizza’s owners had to defend themselves with the stories.
A franchisee in Khadallah was terminated by the management of Hell Pizza for violation of standards. Apparently, Davies and the Hell team didn’t like Natasha Fernandez and Benji Thorn’s management skills but had said it the wrong way.
Fernandez, with a very pregnant body, and her trusted employee had received an email from Davies, stating “love your work…but I think we need a new name though…How about Operation Abortion?”
To Davies, there were no intentions of offending Fernandez’ pregnancy, in fact he apologizes for the offense. Though he did not apologize for termination of their franchise as he did not approve of how they run the business. The Khandallah franchisees had $300,000 worth of debts.
But even the Pukekohe franchieee, Paul Hinton, had started to have a sour relationship with the management to the point that he withdraws his devotions, saying that the carved brand on his skin can be removed by a chainsaw.
Davies defends the management, pointing out that the comment of Hinton should not be taken seriously and the stories were given by a displeased former employee.
"We're not bullies. We don't intimidate or bully our franchisees," he stated.